A study on the Social Image of Librarians in Taiwan

As time advances and society changes, the importance of the image is especially worth noting in the marketing era with the emphasis of sophistication, packaging, and brand. The main purpose of this study was to explore public awareness and evaluation towards librarian images, and furthermore the factors that have influenced the social images of librarians. Therefore, this study used quantitative research with the online questionnaire survey to collect data from the members of the public as the research subjects. This research is expected to improve the image of librarians and to draw more attention to library management.

Abstract licence: CC BY-NC-ND

A person counts once a day per paper. We keep no cookie and no address: a reader is a hash that changes every day. Any month under five reads shows no number.