FATORES DETERMINANTES PARA A RELAÇÃO OFERTA/DEMANDA DO CAMPO ESPORTIVO

The sport’s field, defined by Bourdieu (1993), is characterized by an interrelation between the offers and demands of the sportive products and services. Following this direction, this paper tries to identify individual and social inherent factors in the human being that influence this relation. Considering the suggestion that the media provokes even the simplest contact, this factores must be led in consideration in the context of this relation. So that there is a real offer, this offer must assist or create a demand. So that there is a demand, there must be an offer or, at least, an incitation to the individual or collective necessity for the consumption of a determined sportive modality. The factors that determine this relation must be taken in consideration, as well as the social-description configurations that characterize the sport through time.

Abstract licence: CC BY-NC

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