INFLUÊNCIA DO CICLO DE VIDA DO PRODUTO EM RELAÇÃO À CLASSIFICAÇÃO DE CLIENTES PARA PLANEJAR ESTRATÉGIAS DE VENDA: O CASO DE UM COMÉRCIO VAREJISTA DE CALÇADOS E ACESSÓRIOS
Wellington Pereira Godinho Neto, Rosângela Venâncio Nunes, Charles Washington Costa de Assis and 2 more
ABCustos · 2017
doi:10.47179/abcustos.v11i3.378 (opens in a new tab)
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