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Critical rhetoric and Critical Discourse Analysis in a critical pandemic world

Emilija Radibratovic

Res Rhetorica · 2021

doi:10.29107/rr2021.4.7 (opens in a new tab)

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Abstract

This paper introduces the potentials of crossing critical rhetoric and Critical Discourse Analysis in analyzing public discourse concerning one of the “corona topics”, namely institutional communication about the Oxford-AstraZeneca vaccine. The application of two complementary theoretical frameworks reveals discourse negotiation and naturalization of power and ideology in a persuasive discursive practice of issuing successive contradictory messages regarding the vaccine’s safety.

Abstract licence: CC BY

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