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Customer Centricity (centralidade no cliente)

Cleyson de Moraes Mello, José Rogério Moura de Almeida Neto, Regina Pentagna Petrillo

Revista Interdisciplinar de Direito · 2022

doi:10.24859/rid.2022v20n1.1318 (opens in a new tab)

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Abstract

O artigo científico apresenta os elementos básicos da estratégia denominada de “centralidade no cliente”.

Abstract licence: CC BY-NC

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