Digitalization, Internationalization and Scaling of Online SMEs
Mika Westerlund
Technology Innovation Management Review · 2020
doi:10.22215/timreview/1346 (opens in a new tab)
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Abstract
IntroductionDue to today’s increasingly competitive global market environment, business model scalability and internationalization have become a necessity for small and medium sized enterprises (SMEs) (Durmaz & Ilhan, 2015). “Scalability” refers to a SME’s ability to grow quickly without being hindered by constraints imposed upon its business model structure (Lund & Nielsen,
Abstract licence: CC BY
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