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COORDINATION OF MARKETING ACTIVITY, FINANCIAL AND PRODUCTION MANAGEMENT

Yuri I. Fedchishin

Статистика и экономика · 2016

doi:10.21686/2500-3925-2013-3-93-96 (opens in a new tab)

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Abstract

In the given article the essence, the role and features of coordination of marketing activity, financial and production (operational) management of the enterprise, specifics of formation of current assets, managements of an optimality of their size and financing sources, including influences on prime cost and production price are defined.

Abstract licence: CC BY

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