HACIA UNA RESIGNIFICACIÓN DEL SENTIDO DE LA RESPONSABILIDAD SOCIAL DESDE LA AUTONOMÍA Y SOLIDARIDAD DE LAS ORGANIZACIONES CAMPESINAS: EL CASO DEL COMITÉ DE INTEGRACIÓN DEL MACIZO COLOMBIANO

The problem that brings us together revolves around several aspects related to corporate social responsibility (CSR). This issue-problem arises as a result of the economic, environmental and social crises generated by the capitalist accumulation model. Nonetheless, the discourse of sustainable development, green neoliberalism and CSR seem to have channeled social discontent, although it is far from environmentally and socially sustainable business models. The work has as objectives to make an approximation to a self-constituted sense of RS and to characterize the elements that can be central to this sense, starting from the case of the Integration Committee of the Colombian Massif. For this, the concepts of globalization (Boaventura de Sousa), internal and external senses of the SR according to Ariza (2011) are used, and social responsibility (Suárez, 2014), social actor approaches (Touraine, 2000) and social economy (Coraggio, 2011). In the methodological aspect, a qualitative, historical approach and a design based on the review of documents and interviews with the leaders of the organization under study were used. It is concluded that the CIMA and its actions allow recovering the self-constitutive and autonomous sense of social responsibility, which translates into the confi guration of the peasants into collective actors capable of autonomous action, of generating solidarity provisions (internal and inter-organizational), to produce while taking care of nature and to transform the environment

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