The influence of argument quality, source credibility, and health consciousness on satisfaction, use intention, and loyalty on mobile health application use

Mobile-health (m-health) applications have been implemented in Indonesia to provide easier access to health services and information; however, to date, only a relatively small number of people have used m-health applications. Users of m-health applications tend to use them again if they feel satisfied and if their goals have been achieved. Despite this, there has been no research in Indonesia to explain the effect of m-health user satisfaction on user loyalty. As such, this study aimed to analyze the influence of argument quality, source credibility, and health consciousness on m-health user satisfaction, routine use intention, and loyalty. The study used a quantitative approach in which a survey was conducted involving a total of 520 respondents in Indonesia who had used m-health applications at least once. The data was processed and analyzed using covariance-based structural equation modeling (CB-SEM) and Amos 21.0 software. The results of this study indicated that argument quality and m-health source credibility affect user satisfaction with m-health applications. This study also indicated that health consciousness and user satisfaction influence users’ routine use intention and loyalty in relation to m-health application use. The study addressed gaps in previous studies by providing insight about the factors that can increase the loyalty of m-health users, especially in Indonesia.

Abstract licence: CC BY-NC

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